Over the years, one of the most common things I’ve heard from young entrepreneurs—especially when they’re hitting rough patches—is:
“Maybe I got into the wrong business.”
They say it with frustration, exhaustion, and sometimes, quiet resignation. There’s this belief that their challenges are unique to their industry, their team, their location, or their timing. And because things aren’t going smoothly, the assumption is: there must be a better business out there. A smoother one. An easier one.
But here’s the truth I’ve come to believe:
All businesses are equally difficult—just in different ways.
There is no “easy” business. There are just different types of hard.
You might trade operational complexity for stiff competition. Or cash flow issues for high customer expectations. Every industry has its version of growing pains, and every entrepreneur will face them no matter where they plant their flag.
What separates those who succeed from those who quit isn’t that they chose the perfect business—it’s that they committed to mastering the one they chose.
You don’t become an expert in your industry by dipping your toes in the water and hopping to the next pond when things get cold. You gain depth by staying put, learning through the trials, and putting in the time. Mastery is not about choosing the perfect path—it’s about walking the one you’re on with consistency and intention.
So if you’re feeling like you’re in the wrong business, maybe ask a better question:
Am I committed to mastering this business?
Because mastery changes everything—from how you approach problems to how you seize opportunities.
Finally, a word of advice:
Don’t waste energy comparing yourself to someone else’s highlight reel. That business owner who looks like they’re at the top of their mountain? They’re still climbing too, just at a different altitude—and they’ve likely faced (or are still facing) challenges you don’t see.
Instead, put your energy into your own climb. Get better at your craft. Deepen your understanding. Strengthen your systems. Grow your team. And most importantly, enjoy the journey.
Because it’s not about choosing the easiest business—it’s about becoming the person who can thrive in any business.
Stay strong. Stay focused. Stay in business.
